Development of a National Fashion Strategy

The Department of Arts and Culture (DAC) commissioned Mthente to undertake in-depth research in order to develop a National Fashion Strategy. The overall aim of the research was to undertake an in-depth analysis of the fashion industry to assess how to grow the sector and further assist designers with opportunities.

The practical recommendations emanating from the research informed the DAC’s five-year strategy and implementatio plan.  The focus was to guide the activities and programmes of both government and other key industry stakeholders to support the growth and development of South Africa’s Fashion Industry.